Welcome to The Government Huddle with Brian Chidester, powered by GovExec. My entire career has been dedicated to marketing in the government space. And in the beginning, I never cared about the WHY. I was completely focused on the HOW. It was all about the tactics, the analytics, the ROI… rinse and repeat. Then I decided, I wanted to understand these programs and technologies the same way our customers do. It opened up a whole new world for me. And that is what this show is about – “Aligning the WHY with the HOW” …taking a deep dive on current trends, making bold, educated predictions about the market, learning from expert guests and discovering innovative concepts on how to respond to all of this. So join us as we talk about all the things government marketers need to know about today, tomorrow and beyond.
Episodes
Monday Jul 18, 2022
The One with the Queensland Chief Digital Officer
Monday Jul 18, 2022
Monday Jul 18, 2022
Tracy Whitelaw, Chief Digital Officer of the Local Government Association of Queensland and the 2021 Executive Leader of the Year Award for leadership in eGovernment joins the show to discuss why the challenges being faced by governments in Queensland, Australia are not unique to this region. We also talk about the greatest challenges facing government executives today, her advice for industry partners looking to make a change, and shares a compelling use case for IoT in public sector.
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