Welcome to The Government Huddle with Brian Chidester, powered by GovExec. My entire career has been dedicated to marketing in the government space. And in the beginning, I never cared about the WHY. I was completely focused on the HOW. It was all about the tactics, the analytics, the ROI… rinse and repeat. Then I decided, I wanted to understand these programs and technologies the same way our customers do. It opened up a whole new world for me. And that is what this show is about – “Aligning the WHY with the HOW” …taking a deep dive on current trends, making bold, educated predictions about the market, learning from expert guests and discovering innovative concepts on how to respond to all of this. So join us as we talk about all the things government marketers need to know about today, tomorrow and beyond.
Episodes
Monday Apr 15, 2024
The One with the GSA TTS Data & Analytics Chief
Monday Apr 15, 2024
Monday Apr 15, 2024
Mark Wheeler, Director with the General Services Administration’s Technology Transformation Services (TTS), Centers for Excellence in Data & Analytics & former CIO for the City of Philadelphia joins the show to discuss the role data is playing across government, especially in the proliferation of AI technology. We also discuss the learnings he brought as an urban planner to his role for the City of Philadelphia, then ultimately to his position at GSA and his thoughts on the future of what smart cities will be able to deliver for their residents.
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