Welcome to The Government Huddle with Brian Chidester, powered by GovExec. My entire career has been dedicated to marketing in the government space. And in the beginning, I never cared about the WHY. I was completely focused on the HOW. It was all about the tactics, the analytics, the ROI… rinse and repeat. Then I decided, I wanted to understand these programs and technologies the same way our customers do. It opened up a whole new world for me. And that is what this show is about – “Aligning the WHY with the HOW” …taking a deep dive on current trends, making bold, educated predictions about the market, learning from expert guests and discovering innovative concepts on how to respond to all of this. So join us as we talk about all the things government marketers need to know about today, tomorrow and beyond.
Episodes
Tuesday Mar 26, 2024
The One with the Former U.S. Veterans Affairs CTO
Tuesday Mar 26, 2024
Tuesday Mar 26, 2024
Marina Nitze, the former Chief Technology Officer of the U.S. Department of Veterans Affairs and the author of the book “Hack Your Bureaucracy: Get Things Done No Matter What Your Role on Any Team” joins the show to discuss some key takeaways people should know to help them navigate their organization in a more efficient way. We also talk about how she got started at the Department of Veterans Affairs, how to gain momentum in a program to increase adoption, and how you can become the ”queen on the chess board.”
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